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Frequently Asked Questions About Buyer Personas
By Jasmine LeBlanc, 4/12/19 3:51 PM

Have you heard the term buyer persona before but never understood what it really meant? A buyer persona is an integral part of your marketing strategy, so it’s important to know what it is, how to create one, and how to use it in your marketing efforts. We’ll cover the basics of buyer personas and discuss why it’s essential to have one for your business.

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